Over thirty years experience in creating award-winning high impact creative— in a variety of media for an expansive listing of clientele. Customers and colleagues alike have often praised my uncanny ability to think outside the box – developing strong, unique, and relevant creative that exceeds objectives and expectations. Creative is not always about the visual or message, but the intangible and relatable connection with the product or service.

Whether it is B2B or D2C, effective creative beats pretty creative every time.

Walt Disney said it best in that it is “fun to do the impossible.” It is even more fun when I share the success with my colleagues and clients

“Success is best when it’s shared.”
Howard Schultz
Chairman & CEO, Starbucks

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My leadership style is part motivator, mentor, challenger, and cheerleader. I lead by example — bringing my passion and energy to the table and building trust quickly to ensure a highly productive rapport with my team, colleagues, and external contractors. Directed local and international marketing teams on creative development of national and global marketing initiatives. Successfully built in-house creative departments (designers, copywriters, production, and digital) in several companies. For the past 15 years, served on a Leadership Team alongside other company executives to collaborate on long-range company goals, employee management, and day-to-day business operations.

“There is little success where there is little laughter.”
Andrew Carnegie

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Equally important to developing great creative is the motivation of my team members. I strive to promote a fun, positive, and relaxed work atmosphere. I strive to let my team members know they are valued. I strive to become a leader that creates opportunity and engagement. I value creative autonomy to foster professional growth with each team member, yet offer constructive critique and guidance to stay aligned with project objectives. With nearly 50 colleagues under my tutelage, I take pride in their career successes and maintain contact with many of them to this day.

Innsbruck, Austria :: Raleigh, NC
22 years

Executive Creative Director for a worldwide manufacturer of implantable hearing technology, serving as its Creative Director in global brand development – collaborating with international directors to unify and strengthen MED-EL’s presence as a global frontrunner in hearing implant products and services.

Charlotte, NC
6 years

Creative Director for a technically oriented B2B agency designing and producing a complete range of marketing communications and sales support services to manufacturers of semi-technical and high-tech industrial products.

Charlotte, NC
3 years

Creative Director for a non-profit arts oriented marketing agency at the North Carolina Blumenthal Performing Arts Center. Clients included: Performing Arts Center Broadway productions, North Carolina Dance Theatre, Charlotte Repertory Theatre, Opera Carolina, and various local arts organizations.